Search Engine Optimization (SEO): The internet keeps growing
Every day, thousands of new websites are added worldwide. In the Netherlands, the number of new websites continues to rise. So, the competition for your website is increasing day by day.
Many visitors come through a search engine like Google, making search engine optimization, or SEO, not only more challenging but also increasingly important.
The importance of SEO
SEO (Search Engine Optimization) is the active optimization of your website to achieve a good ranking in search engines. This not only makes it easier for your target audience to find you but also increases the chances of them visiting your website. Snakeware uses advanced tools to monitor SEO results, measure the market share in organic search results, and identify opportunities for SEO and visibility. For example, if you rank first on Google for a specific keyword, you can expect to receive 25% of the monthly search queries for that term, while the second position receives 16%, and the third receives 9%, and so on. By calculating the organic market share for a broader set of keywords, we can determine the impact of SEO.
In SEO, the goal is not just to attract as many visitors to your website as possible; it's about attracting relevant visitors. Visitors who are genuinely interested in your products or services are the ones that matter. Irrelevant visitors who have no interest in what you offer are not valuable and may negatively affect your website's quality score in Google.
Considering outsourcing SEO?
Need help optimizing your visibility or want to delegate your SEO efforts? It's a wise choice! A successful SEO campaign can have a significant impact on your organization's profitability. Being well-ranked for relevant keywords can make a substantial difference.
Feel free to contact us today to explore the possibilities. Shall we speak soon?